Women & Finances

Why is it vital that women understand their own finances and financial future? Consider these facts:

• Most women put the control of their finances/financial future in the hands of men — yet it’s a known fact that women have a better temperment for investing*
• The average age of widowhood is 56
• Divorce rates of 50% can leave women in precarious situations. In the first year after a divorce, a woman’s standard of living drops 73%.
• 90% of all women become solely responsible for their own financial welfare during their lifetime
• Women wait longer than men to start saving for retirement, leaving them at a distinct disadvantage
• Half as many women as men receive pensions
• Women ages 35-44 earn approximately 72 cents for every dollar earned by men
• Gen Xers (born between the early 1960s and early 1980s) will face the steepest climb to retirement of all

With so many other responsibilities, women often leave the decision-making about retirement funds and future spending decisions to others in their lives. Yet, life expectancy is increasing, women often earn less, live longer and spend more time out of the workforce taking care of their families … meaning they have less saved for retirement.

In addition to being pulled in so many directions, many women feel that investing is complicated – too complicated for them to understand or take the time to learn. That’s what Carlisle Financial Group is all about: taking the complicated out of investing and empowering women in the process.

THE MALE VS FEMALE APPROACH

More than 70% of financial advisors are men. Men have been trained and have developed communication patterns and products that are geared toward other men: quick sales pitches for slick products, lots of financial jargon, and quick decision times. Women’s brains are wired differently than men’s, and they prefer to be educated in a way that directly correlates to their lives. Women want a money management approach that they feel comfortable with — not intimidated by — and a portfolio manager they trust and whom they feel truly listens to them. In addition, they want to be heard and to participate in their own financial decisions. They want suitable investment advice geared to their needs, and not spoken down to because they cannot understand the options or the math. They would like to be part of a participatory learning community.

Carlisle Financial Group understands that women make decisions differently than men and we respect that difference. We do not “sell” to women – instead we offer customized solutions for their investments and financial future.